Why book cover design is the best job in the world

 In Book cover critiques, book design tips

I get stressed and busy sometimes, but some nights (like tonight) my job rocks.

I’m working on one cover, the author wants a sketch of pre-1757 London in black and white, with a color photo of a girl, dressed as a boy, wearing a tricorn hat.

Another cover, I need an ancient Persian tent in the desert with beautiful stars (I was having trouble, but I just got in touch with a group that does desert tours in Dubai and they have the perfect image, which they said I could use).

I also need a fantasy dragon type of cover, which is tricky because there isn’t much good “dragon” art, and of course there aren’t any stock photos, but I’ve got it mapped out pretty well in my mind: ancient castle door, sweeping view of mountaintops, a stream of fire burning down from the sky… mostly it’s just searching the internet until I find enough material to start putting things together.

How book cover design works

I think most authors think that book cover design is just like art: you just tell the artist what you want and they can make it, like magic, from the end of their pencil. But that’s not how it works.

Unless you’re illustrating everything – which I don’t recommend unless you are doing children or very young adult books – nice photomanipulated covers work better.

But we have to have the raw materials to work with.

I can blend and change colors, I can crop and paste, I can move and rearrange – and after it’s all done I can get things to look pretty awesome together by applying some filters over the whole piece.

But for example, if we use a model with strong shadows and the light is coming from one direction, everything we add to the picture that doesn’t have the same lighting will look funny (especially if there are several models put together). We can fake it, but changing shadows isn’t something you can do easily (this isn’t 3D graphics, just 2D images).

We never really know how things will work out until I’ve found a bunch of images and tried them out. Often they come together and look brilliant. (Of course they do, I’m awesome). But they weren’t exactly what we “had in mind” when we started.

Anyway, I usually blog over on my main site, www.creativindie.com, but I haven’t posted for awhile here and thought I would.

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