A lot of young designers (or old designers!) reach out and ask me how they can become a book cover designer or get started in this business.
If you want to start book cover design… watch all the videos on www.diybookcovers.com first; then make 50 sample mockups and put them in a portfolio; then contact a bunch of authors with platforms and offer to remake their covers for free in exchange for a link and testimonial.
If you have great samples, and your price is reasonable – between $100 and $1000, depending on your experience, quality and expertise – you’ll get orders.
How many orders depends on traffic and conversion. So you need to find more ways to convince people to trust and buy from you, and then you need to find ways to build traffic.
I started with nothing and had to work at it for a few years. I priced really low. I did a lot of free work (I still do!). Now I’m focused more on building great content.
If you want to start quickly; run a contest every month for a free cover design and use it to build links, shares and traffic, as well as an email list (of people you know need covers).